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News

Warner Bros. "Messed Up" Orphan Ads?
Source:ABC News
May 29, 2009


The ad campaign for Warner Bros.' July horror film Orphan is making adopted children weep.

In a recent ABC News report, foster care groups are in an uproar over the Jaume Collet-Serra (interview) film and how it is being marketed, notably with the inclusion of the line, "It must be hard to love an adopted child as much as your own." Execs at Warner Bros. are stepping forward and claiming they "messed up" and will re-cut the trailer to remove the "offensive" line.

You can read more about it here, but what do you think? Did Warner Bros. have to bend? Especially to those that are clearly not the audience for this film? Give us your thoughts below.

Orphan opens in theaters on July 24th.

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Comments

Posted by: Snafu on May 29, 2009 at 15:50:26

I have and will continue to say this....Political Correctness is what will lead this country down the toilet.


Posted by: gambit7025 on May 29, 2009 at 15:56:54

I think the execs at Warner Brothers clearly "messed up" in the sloppy way they handled the situation. Not only did they answer the response in a lazy way, but they also did not stand behind the creative direction of the film maker. I think the line accurately depicts the creepy nature of the film. This film is in the horror genre and it concerns a demented orphan who is obviously not represenative of all oprphans.So the "offensive" line is referring to the main character, not orphans in general.


Posted by: brandon_fear on May 29, 2009 at 17:27:31

I do not understand people who CAN'T comprehend in their minds that this is ONLY A MOVIE. NOT A SERMON TO ORPHANS.

It's just kind of pathetic that instead of watching trailers to nitpick bad things about them...these people need to be worrying about the kids and their lives and not some movie that came from an idea.


Posted by: ignitedspade on May 29, 2009 at 17:49:24

You know whats really funny? Adoption Agencies are a joke. Child Protection Services is the most corrupt system our government has. I hope this movie does well so they all can shut the **** up. If you are for CPS and adoption agencies, then you are advocating Legal Child Trafficking. Most of the taxes you pay are going toward The Department of Health and Human services. 50% of that goes toward taking children out of good homes. But don't take my word for it. Research it yourself. I hope this movie does well.


Posted by: Nunya on May 29, 2009 at 19:00:24

I'm all against censorship but these ads are messed up and should be taken down. I mean kids aren't going to "get it".c


Posted by: just sayin on May 29, 2009 at 22:33:50

first off the movie isnt for kids
second im tired of people bashin movies that go against their beliefs or what they stand for ITS F'IN FAKE DAM!
third im tired of movies and music changing stuff because it offends people GROW A PAIR! its your movie not theirs PUS Cs!


Posted by: Nunya on May 29, 2009 at 23:27:10

What kids can't read or watch television? They're not dumb. I mean, really, is it even needed - "It must be hard to love an adopted child as much as your own." It's a dumb tag line for the movie anyway. What - is it supposed to be scary? I agree with you on the other things but come on. Those kids worry enough about that as it is they don't need something to reinforce those feelings. So, grow a heart and think of somebody else besides yourself for a change.


Posted by: Movie_Jamie on May 30, 2009 at 02:14:18

@Nunya

I agree with you on this one. Warner Bros. shouldn't be required to make any changes but should do it because it's the right thing. Those ads come on regular TV. There are tons of people who will see it outside of their targeted demographic. Doesn't matter who the film is targeted towards if it's in the trailer. This is a sensitive subject for the many kids who areadopted/ orphaned.


Posted by: Alex on May 30, 2009 at 14:14:43

I would defend this movie, but it looks terrible so I don't care.


Posted by: noob on May 30, 2009 at 18:59:58

nunya, you are absolutely 100% correct. that tagline is unnecessary. these kids have enough to worry about without garbage like this coming on national television! i mean their parents are dead for God's sakes! just sit there and think what your life would be like if you were a small child, and just up and out of the blue your parents were killed! then you went to live with some "relative" you've never met in your entire life, you just happen to be watching television, then this trailer comes on. "it must be hard to love an adopted child as much as your own." you'd go into hysterics.

@ ignitedspade

no CPS isn't the MOST corrupted system our governement has. it's our criminal justice system that is completely ****ed up, all to hell. the thought of someone going to trial is just hilarious because 9 times out of 10 the punishment does fit the crime, and/or vice versa.


Posted by: noob on May 30, 2009 at 19:01:30

@ ignitedspade

no CPS isn't the MOST corrupted system our governement has. it's our criminal justice system that is completely ****ed up, all to hell. the thought of someone going to trial is just hilarious because 9 times out of 10 the punishment does ***NOT*** fit the crime, and/or vice versa.


Posted by: WTF???? on May 30, 2009 at 20:21:25

That's the most f*&^* bull**** I've ever heard, they should change it. I'm adopted - trust me, there's enough doubt and shame from the terms culture has come up to name us. WTF WB - I mean, awesome company, but... come on!

As for not for kids... I'm twenty-one & adopted. Not the audience? What about adoptees in general, not just kids?!

That's like a poster saying "you can't love a black kid, they're ghetto"... political correctness? Yeah right, you know damn well there would be outrage over that!


Posted by: jason the dee on May 31, 2009 at 06:57:30

its just a movie america so shut it all the way up to shut street.


Posted by: Bruce Cambell is god on May 31, 2009 at 11:29:16

i'd care but this movie looks like absolute **** ina bag.


Posted by: Mortath on May 31, 2009 at 23:17:42

Your kidding me right? because some one gets their panties in a bunch that some one may get offended they are taking something out. Next they will be taking the twin towers out of movies because it will remind us of what happened and offend some one. Oh wait... its already happened.


Posted by: Marley Greiner on June 27, 2009 at 20:17:53

The only ones complaining about the tagline are adopters, paps, and the adoption industry that feeds off of them. These are the same people who claim that Anne of Green Gables is adoptee abuse. You'll seldom if ever find these nutters complaining about real adoption issues: sealed adoption records, identity theft, coercive relinquishments and child trafficking.


Posted by: grownup on July 9, 2009 at 16:15:59

WTF???? got it right.

Adoptees, like other minorities and special needs groups, don't need Warner Brothers reinforcing the notion that something is wrong with them. There is plenty of that going around already.

In Mein Kampf, Hitler said "Jewish youth lies in wait for hours on end satanically glaring at and spying on the unconscious girl whom he plans to seduce, adulterating her blood with the ultimate idea of bastardizing the white race which they hate and thus lowering its cultural and political level so that the Jew might dominate."

Hey WB, sounds like a great new movie trailer!! Think the founders of your company would have any problem with it? And exactly how is your "Orphan" movie any different?


Posted by: Jane on July 9, 2009 at 19:56:45

Adoptees are pissed off that Adoptive parents are upset about this movie because of that *one* line
Its Pathetic isnt it !
They should Try being an adoptee and always potrayed as a psycho in a movie or drama series or any TV Show!! My answer to it is here
http://adoptedjane.blogspot.com/2009/07/it-must-be-hard-to-love-adopted-child.html


Posted by: WELL DRESSED MAN on July 9, 2009 at 20:34:38

Alex is 1000% right


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